that's the interesting thing and maybe the road going is a part of the issue if 1/3 HP is for industrial full load continuous duty standards.
in general and from a BTU per gallon of fuel aspect, there is under 30% going to actually create horsepower and "roughly 1/3 of the remaining going to the cooling system" which would mean basically an equal amount of HP generated on the dyno should also be accounted for in the cooling system.
nobody is running anywhere near that
so 1/3 of the continuous HP is an easier number to package. unless you plan on running high load/throttle angle for a very long time, you won't need 1/3 of peak rated power.
that's where the hydrodynamic post above talking about 600hp U4 cars and 900hp TT's are running radiators that dissipate 1/3 of 50% of rated and 1/3 of 100% rated coolers based on their "average load"
does that "small for HP" add to the reason why those trucks might not sit well for long periods of time? probably, and also probably due to the significant loss of flow at idle vs at speed. maybe, but that is also very likely a factor of the coolant flow at low rpm. coolant flow having a much larger impact on BTU removed than air flow above a certain point. more coolant = more rejection, no such thing as too fast in a sense or from a strict cooling point of view.