Ultra4 Racing and King of the Hammers Announces Exciting
Grassroots EV Racing Program
February 3, 2022 (Johnson Valley, CA) – On a cold, windy dry lakebed in Southern California, Ultra4 Racing and King of the Hammers founder & CEO Dave Cole announced an Electric Vehicle (EV) spec racing program designed to jumpstart innovation in the off-road world, and motorsports at large.
This is no ordinary lakebed though, it is the home to King of the Hammers, the biggest off-road race in the United States and the collection of what is widely known as the toughest one-day races in the world. This week, tens of thousands of fans and over 500 race teams have gathered in the makeshift city of Hammertown for the 16th King of the Hammers. What makes this event stand apart are the people who have built it and those who race it. Drivers here don't just show up and strap in, they are the vehicle builders, the fabricators, the masterminds who design the racecars they believe can win on this brutal, unforgivable rocky terrain.
At 11 am, a gap in the racing action was made for Cole to present to the world the EV spec racing program to the racers and fans onsite and live online.
It was here that Dave Cole announced the creation of the EV Spec Racing Program, complete EV crate packages from Hypercraft and Dana Incorporated, along with supporting components provided by Yukon Gear and Axle and Holley/AEM. All participating companies will provide engineering expertise to partner teams. The crate packages will be provided to eleven hand selected Ultra4 Racing teams who have committed to developing and building EV-powered vehicles and racing them for the next three years. The first race for these new EV race cars will be in July 2022 at Attica, Indiana, and they will compete in Sturgis, SD and at the Ultra4 Nationals as well.